FOR IMMEDIATE RELEASE
California Youth Soccer Association/Cal North Hires New Executive Director
Pleasanton June 10, 2014 – Matthew Madeira has been hired to lead the California Youth Soccer Association/Cal North as Executive Director. Madeira comes with a 25-year history of working with soccer organizations and has a record of association growth, expanding and improving services, collaborating with member clubs, and strengthening administrative systems. Most recently, Madeira served as President of Oregon Youth Soccer Association.
“I’m extremely honored to be given the opportunity to work here and serve in California youth soccer,” Madeira said. “Nothing is more important than fostering a healthy and competitive soccer environment for our children. California Youth Soccer Association/Cal North is the premier soccer association in the United States. Our board and staff are committed to promoting, supporting, and improving soccer for all youth in Northern California.”
The Board of Directors of the CYSA went through an extensive national recruitment and selection process. “We wanted to be sure we found someone who could take Cal North Soccer to the next level,” Board Chairman Dr. Pete Zopfi said. “The world of youth soccer is ever changing. Our current challenge is to expand, accentuate and elevate the youth soccer experience for all ages and experience levels in our state.”
To learn more about the California Youth Soccer Association, please contact
Matthew Madeira, Executive Director
1040 Serpentine Lane Suite 201
Pleasanton, CA 94566
Office: 925.426.KIDS (5437) Ext:
Email Address - firstname.lastname@example.org
About the California Youth Soccer Association – Cal North is the largest state organization within the US Youth Soccer Association. Cal North registers more than 180,000 players annually, ages 5 to 19, and over 35,000 administrators, coaches and volunteers in 130 member leagues of registration. Cal North is dedicated to assisting parents in developing youth as individuals and not just soccer players in a fun, safe and healthy environment for players at every level of the game. For more information, visit www.calnorth.org.
Media Request: When referring to the California Youth Soccer Association, the largest youth sports organization in the United States, please refer to the association only as Cal North or California Youth Soccer Association, and never as CY or Cal Youth Soccer. We appreciate your cooperation.